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Changing your Customer Experience During and After COVID-19
Marketing in Jeopardy
Introduction + a Little Game of Jeopardy (3:22)
Understanding Your Customer’s Journey is Key to Communication (Changing the Story’s Ending ) (4:48)
Infected Sales Cycles Don’t Trend, they Shift (3:12)
Developing a Persona and Customer Journey (3:12)
Creating a Micro-Journey in the face of the COVID Crisis (4:26)
The "New Normal" + Course Review (2:48)
Creating a Micro-Journey in the face of the COVID Crisis
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